A creative solution - the process of finding a solution to a problem in a way that was not previously thought of.
This is where the creativity comes in.
It takes creative solutions to figure out how to get a client to their goals while staying ahead of their competition.
Even though logos, graphic designs, and eBooks may be things that creative agencies produce, they are not what make a creative agency creative.
It is their drive to find solutions that best fit each customer to take them from where they are in business to where they want to be.
The creativity comes from people whose goal and profession is to think strategically, but also outside of the box - to come up with novel ideas as to how they can help see a business grow and reach higher levels of success.
This is why I love working for a creative agency.
There is skill and science fused into what we do everyday, but at the heart of it all is that creative drive to be innovative and uniquely problem solving.
Want to know more about how a creative agency helps businesses reach their goals?